LINX Cargo Care Group creates a VR safety training platform in collaboration with Curiious and Samsung

LINX Cargo Care Group (LINX CCG) has created a Virtual Reality (VR) safety training platform in collaboration with Curiious and Samsung Electronics Australia which is the first of its kind in Australia’s supply chain and logistics industry.

The Gear VR training platform was designed to create an immersive VR experience to enhance LINX CCG’s safety training delivery and assessment. LINX CCG partnered with communication and technology company Curiious to conceptualise and build the immersive VR experience.

LINX CCG is highly committed to sending its 4,000 people home safely every day, across more than 70 sites in Australia and New Zealand.

Anthony Jones, LINX Cargo Care Group CEO, is passionate about safety. His dispersed and diverse workforce operate 24/7 in hazardous environments with large machinery.  The key to improving safety is to create a compelling, simulated experience that cuts through and has an impact.

“Virtual reality training will enable us to immerse all our people in diverse situations and expose them to critical risks in our hazardous work environment,” said Anthony.

This commitment to standardise is echoed by Peter Seaman, LINX CCG Executive General Manager Health, Safety and Environment.

“The Gear VR platform enables us to deliver consistent safety training across all levels of the organisation. Often some of the messages are lost in translation in safety training and delivered in different ways, whereas this Gear VR platform minimises room for miscommunication,” said Peter.

Anthony believes VR immersion is really powerful.

“To put people into different situations where they have the chance to see how it would play out and to immerse them in a scenario, showing them real dangers and consequences, is invaluable,” he said.

Michelle Schuberg, Curiious General Manager, also believes in the benefits the immersive Gear VR technology will bring to enhancing LINX CCG’s approach to safety.

“For LINX CCG, the platform’s end goal is to help deliver their ‘home safely every day’ promise,” said Michelle.

“There are three key ways we are supporting this. Firstly, immersion. There is an acronym in the industry: RIDE. This means if it’s Risky, Impossible, Dangerous or Expensive to take someone there, then VR is the way to do it. Using the platform, the participant can be guided through that experience for greatest impact.”

Samsung Electronics Australia brought the platform to life by supplying the hardware. Martin Brown, Head of Strategic Partnerships (B2B), Samsung Electronics Australia, believes LINX CCG has provided a new perspective for this type of training.

“Through our collaboration with Curiious and LINX Cargo Care Group, we have been able to deliver a fresh perspective for how our Gear VR technology can help provide effective training programs that will ultimately contribute to a safe work environment,” said Martin.

At LINX CCG, utilising Gear VR hardware for safety is just one aspect of many innovations the organisation is exploring in the integration of technologies to increase its business flexibility and desire for continuous improvement.

“We want to be known as innovators and an agile organisation,” said Anthony.

“Ultimately, it’s about how we look out for our people, so we can offer our customers services that are delivered safely, efficiently and competitively. If we can support our people to perform well and go home safely every day, then our customers will be the beneficiaries and receive the service they deserve,” Anthony says.

LINX CCG will roll out its VR safety training organisation-wide from April 2019.